Hospitality · Real Estate · Costa Blanca

First stay.First key.

Marketing and communications for hotels and real estate on the Costa Blanca. Two directions, one idea: we sell the Mediterranean way of life.

Choose↓

For

Hotels & Boutique Hotels
Real Estate Agencies & Developers
Resorts & Branded Residences

Calpe · Costa Blanca · Working worldwide

01 — Two directions

Choose your door.

Two teams of specialists, one standard. Each direction has its own method, packages and results — and both share the same brand, content and performance engine.

GEDONÍSTICA Hospitality

For hotels.

More direct bookings. Guests who come back.

Less commission paid to OTAs
A brand guests remember and recommend
Restaurant, spa and events that sell on purpose

Boutique & independent hotels
Aparthotels · Resorts

GEDONÍSTICA Real Estate

For real estate.

Qualified buyers from abroad. No lead left cold.

Campaigns in the UK, Scandinavia, Benelux, Germany, CIS and UAE
Replies in minutes, in the buyer’s language
Off-plan launches that sell out phases

Agencies & brokers · Developers
Property managers

02 — The idea

Today’s guest is tomorrow’s buyer.

On the Mediterranean, a boutique hotel and a sea-view villa sell the same thing — a way of life — and very often to the same person.

Most international buyers first discover the Costa Blanca on holiday. We work with them at both moments: when they choose where to stay, and when they choose where to live.

Hospitality

First stay

A guest finds the hotel, books direct and falls for the place.

In between

Coming back

Repeat stays, longer seasons, first looks at what it would be like to live here.

Real Estate

First key

The guest becomes a buyer — and meets an agency that speaks their language.

03 — What we do

One vision.
Five disciplines.

The same disciplines serve both directions. Open any of them to see what it means for a hotel and for a real estate business.

01 / 05 — Marketing

Demand that is tied to money: bookings for hotels, qualified buyers for property. Every campaign is measured by cost per booking or cost per qualified lead — not by clicks.

For hotels

Marketing, sales and distribution audit
Google Ads, Google Hotel Ads, Meta Ads and metasearch
Low- and shoulder-season campaigns
Optimisation by cost per actual booking

For real estate

Lead-source and cost-per-lead audit
Meta and Google Ads in six buyer markets
Portal strategy: Idealista, Kyero, Rightmove Overseas
Lead qualification, CRM and monthly lead reports

02 / 05 — Brand & Communication

One clear story told the same way everywhere — on the website, on portals and OTAs, in ads and in every message to a guest or a buyer.

For hotels

Hotel concept, positioning and brand platform
Verbal and visual identity, naming where needed
Photography, video and editorial content
PR, media and creator relations

For real estate

Agency brands and broker personal brands
Naming and concepts for residential projects
Lifestyle photography, video tours, area guides
PR in international buyer media

03 / 05 — Events

Moments that create demand and relationships — and give content, press and sales something real to talk about.

For hotels

Openings and relaunches
Private dinners and signature events
Networking evenings for local business

For real estate

Off-plan and project launches
Broker and partner presentations
Buyer evenings hosted in partner hotels

04 / 05 — Service

Marketing brings people in; service decides whether they book, buy and recommend. We check the experience from the client’s side.

For hotels

Guest-journey audit and mystery guest
Service standards and team guidelines
Review analysis turned into priorities

For real estate

Mystery buyer: enquiry, reply speed, viewing
Lead-handling and viewing standards
After-sale experience that earns referrals

05 / 05 — Investments

Where hospitality and property meet: projects that need both a guest story and a buyer story from day one.

For hotels

Concept and positioning for new hotel projects
Partnerships and operator introductions
Repositioning advisory

For real estate

Go-to-market for developments and branded residences
Partnerships between developers and hotels
Development opportunities and advisory

04 — Selected experience

Projects our specialists
have contributed to.

The experience behind GEDONÍSTICA was built across hotel launches, repositioning, digital growth, brand development and years of work with real estate agencies.

Selected projects were delivered by GEDONÍSTICA specialists during their previous professional practice and agency work.

River Palace Hotel

Crown Hotel

Helen Hotel

Landorff Hotel

Kentron Boutique Hotel

Trezzini Palace

Lahta Plaza

Dashkova Residence

All hotel projects are on the Hospitality page. Real estate cases are being prepared for publication.

Built for owners and decision-makers

“Not decoration.
A business system.”

We connect product, positioning, service, marketing and commercial performance — so every euro spent on the brand has a measurable purpose, whether it fills rooms or sells homes.

01Clarity

A precise market position and a differentiated proposition.

02Consistency

One coherent standard across brand, digital and service.

03Performance

Decisions linked to bookings, leads, revenue and long-term value.

05 — How we work

Start small.
Grow on proof.

Every engagement starts with a Check-up — an audit and a 90-day plan. You decide on the next step when you see the numbers.

Check-up

A full audit of marketing, sales and experience, and a 90-day action plan.

Foundation

Positioning, brand, website and content — the base everything else runs on.

Growth

Advertising, CRM and conversion: direct bookings for hotels, qualified leads for property.

Partnership

We become your external marketing department, with monthly reporting on results.

06 — The founders

Two disciplines.
One business vision.

Co-founder · Creative & Communication

Irina

Strategy through creativity. Brand architecture, communication design and visual storytelling.

Co-founder · Marketing & Analytics

Dmitry

Marketing through data. Performance, business analytics and growth architecture — for hotels and real estate agencies alike.

Creativity without business is decoration. Analytics without creativity is noise. GEDONÍSTICA is both.

07 — Growth vision

Agency → Platform → Ecosystem

The trajectory is intentional. The infrastructure is being built now.

Today

Agency

Marketing, creative direction and service design for hotels and real estate.

Tomorrow

Platform

Events, community, a partner network of hotels, agencies and developers.

Future

Ecosystem

Hospitality and residential development, investment advisory and international scale.

08 — Let’s talk

Let’s start with
a Check-up.

A full audit and a 90-day plan for your hotel or your real estate business. We reply within one working day.

Hotel Check-up → Real Estate Check-up →

hello@gedonistica.com ↗ WhatsApp ↗

First stay.First key.

Choose your door.

For hotels.

For real estate.

Today’s guest is tomorrow’s buyer.

First stay

Coming back

First key

One vision.Five disciplines.

Marketing

For hotels

For real estate

Brand & Communication

For hotels

For real estate

Events

For hotels

For real estate

Service

For hotels

For real estate

Investments

For hotels

For real estate

Projects our specialistshave contributed to.

Start small.Grow on proof.

Check-up

Foundation

Growth

Partnership

Two disciplines.One business vision.

Irina

Dmitry

Agency → Platform → Ecosystem

Agency

Platform

Ecosystem

Let’s start witha Check-up.

One vision.
Five disciplines.

Projects our specialists
have contributed to.

Start small.
Grow on proof.

Two disciplines.
One business vision.

Let’s start with
a Check-up.